Exclusive | Rapper Dre of the East Talks His Latest Project 'Desert'
North Carolina rapper, Dre of the East, talks his latest project, Deserts tapping into different genres, and chasing his passion in an exclusive interview! Check it out here!
“I’m a very unique person that you really can’t box in. The only way to describe me is as myself.”
By: Adonis Armstrong
North Carolina rapper, Dre of the East, is a rapper and producer who wants to expand his art through music. Dre has been making music since he was fourteen and took it more serious once his football dreams didn’t fall through. Music gave him new life and a spark within himself that he pours into his music. He also brings his community together to network at his artist/producer mixer and seminar called Media Majorz. He dropped two projects in 2022 and both projects are dope listens called Desert and Free World.
Dre of the East - “DNA”
Desert is a vibe as it touches every genre but has a serious rap element. Versatility is the wave in today’s game to stay ahead of the curve and gain new fans. Dre taps into each of his personalities and gifts us with Deserts which can be a good ride to work or away from work.
Dre's Streets (feat. Mike Jones)
We talked with Dre of the East in an exclusive interview, check it out below!
How long have you been making music and how did you get started?
DRE: I've been engineering music since I was 14. I didn't start making music seriously until I was completely done with football (2017) so roughly about 5 or 6 years. When I was done with football, I felt purposeless and felt there was no reason to be alive. I felt I was just taking up space and air. I’m not a pitty person. I didn't look to others to understand or help. I didn't like that feeling so I set out to change it because I was the only person who could. I looked at a few different things.
I had my degree in Criminal Justice but my job didn't make me happy. I had been with my girl at the time for 5 years and even though I loved her and she loved me, the relationship didn't make me happy (I would never place that responsibility on a sole person other than myself). I even looked into religion and it wasn't fulfilling to me. I still had my engineering equipment from highschool so I began to write and record song about the struggles I was having at the time and it sparked something inside of me. Music gave me a reason to keep going and to be somebody again and unlike football, I controlled my destiny.
Musically, who has been your biggest influence in helping you along your journey and who are your favorite musicians?
DRE: I have been influenced by many. Greatness has no form or structure so you can find greatness anywhere and be inspired by it. I have been influenced by artists from the bottom no names to the top well knowns and everything that I took became a vital part of who I am today. If I had to choose a favorite musician, it'd be Drake because of his longevity and versatility.
What artists would you like to collaborate with and why?
DRE: Drake, Tim McGraw, Kanye West, Lil Wayne, Paramore, Lil Baby, Bad Bunny, Morgan Wallen, Lil Durk, Doja Cat, Andre 3000, Sugarland, Post Malone etc. I want to work with every artist that has every influenced me. I’m a versatile artist because of these people and wish to become the best artist there has ever been. Touching every genre and actually good at them will require guidance from the greats.
What inspired you to create your EP “Desert”?
DRE: Most of my fans support me as a rapper. Right before I dropped Desert, I dropped a project called Free World. I was a country/rap fusion project. I knew it would throw off alot of my current fans. I didn't want to lose them or make them feel like I don’t want them as fans anymore so I figured I'd drop something for them right behind it I knew they'd like. So it was like Free World was dinner and Desert was what came after.
What is your favorite track on desert and why?
DRE: If I had to choose, I would say "Underdogs" because of the production and the overall message.
Dre of the East - Underdogs (feat. Kydd & Bobby Snow)
What motivates you and how do you define success?
DRE: Success motivates me. I define success as simply making a living (funding your life) doing what you love. The opposite of success is failure and I believe that people only fail if they quit.
How do you describe your music to people and what separates you from other artists in your genre?
DRE: My music is me. If you listen to my music you'll learn who I am and if you already know me, then you'll understand and appreciate my music even more. I'm a very unique person that you really can't box in. The only way to describe me is as myself. Same is to be said about my music.
Do you believe there is a formula to being a successful artist?
DRE: I want to say no because we see people that are successful that all have diferent stories. BUT there has been something in common about all of them. They all had the "IT" factor and thats hard to describe. I'm not sure if theres a bluprint for "IT".
Dre of the East - LDT (feat. KWorld)
Who is your greatest inspiration?
DRE: I would say "Kanye West". I dont really agree with a lot of his antics but over the years I have realized we have alot in common. I’m a producer, engineer, singer and song writer just as he is. I also love his confidence and his refusal to give into what society wants you to be.
In your opinion who is the most influential and successful artist in your genre today and why?
DRE: The most influential is Lil wayne. He has inspired an entire generation of artist. Face tats, dreads, bar heavy even the "lil" before their names. All thats wayne. But most successfull is Drake. He has dominated the charts in multiple genres and its indeniable.
Which emotion more than any other, currently dominates your music? Joy, sadness, anger or passion etc. , and why?
DRE: I would say passion, sadness and joy. It depends on the mood I’m in and what im trying to invoke in the music. I try to create feels.
What sacrifices have you had to make, to make your dream a reality?
DRE: I quit my job in 2018 to fully chase my passion. I went broke and went back to work. I quit my job again in 2021 and haven't had a "real" job since. There has been highs and lows and so many sacrifices to count. I've spent well over 100k over the past few years on bad investments and taking chances on myself. I dont regret anything. It’s a part of the process.
What aspect of the music making process excites you most, and what aspect discourages you the most?
DRE: When I'm writing and recording a lot of times I surprise myself. I get really exited. Hell sometimes i've cried cause in my head im like "How the hell do you do this." I have no background in music. Everything was self taught so seeing how good at this I have become is shocking at times even to me.
Dre of the East - Swervin (feat. Tae Brisko)
Where do you see yourself and your music in 10 years?
DRE: I just see myself successful. I mean Multi-millionare successful.
WHAT ADVICE WOULD YOU GIVE TO OTHER UP AND COMING ARTISTS OR PEOPLE LOOKING TO BREAK INTO THE MUSIC INDUSTRY?
DRE: I would tell them to make sure it’s something they truly love. Alot of people think its the same as having a hobby. Its not. Once you KNOW its what you truly want to do, JUST GO. figure it out along the way. There isnt a blueprint for it nor will it ever be the perfect time. JUST GO.
Dre of the East - BlackHeart Freestyle (feat. XBrodie)
Is there anything else you would like people to know about you or your music?
DRE: Follow me on all platforms and socials @DreOfTheEast and follow me along the journey. Everything is documented and you will learn everything you need to know.
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Exclusive | Aaronic Dorsey Talks the Release of His Latest EP 'What Summer Was Ext.'
Atlanta rapper, Aaronic Dorsey talks creating music from real raw emotions, impacting and inspiring people through his lyrics and his latest EP, 'What Summer Was Ext.' in an exclusive interview! Check it out here!
“I feel as an artist your real success is defined by your ability to touch and impact the people.”
By: Omar Cook
This week's "Who's Hot?" Artist of the week is Atlanta rapper, songwriter and producer, Aaron Dorsey! Known professionally as Aaronic Dorsey, he originally hails from Montgomery, Alabama, and moved to Atlanta as a child and has since immersed himself in various avenues to develop his musicality and artistry further. His earliest musical influences range from Kirk Franklin to Stevie Wonder.
Aaronic grew up in the church, and had limited exposure to rap music. It was not until the 5th grade when he was introduced to artists such as T.I. and 50 Cent. However, it was the likes of Kanye West, Outkast, and Pharrell Williams that ultimately laid the groundwork and inspiration for the sound Aaronic now delivers as an artist. During Dorsey’s junior year of high school, he began releasing freestyles that led to the release of his first mixtape. Since then, Aaronic has continued to evolve his creativity through songwriting, production, and curating visual companions to his musical releases.
Even though Aaronic started by rapping for classmates classmates, it was him getting involved in the teen ministry at his church that allowed him to develop and find his stage presence. Aaronic has performed in numerous open mics and showcases in the Atlanta area. Known for his high energy on stage and crafty lyrics, Aaronic captivates audiences by providing them with the pureness of who he is at all costs. He strongly believes in giving people raw art, well done. Aaronic Dorsey recently released an extended cut of his last EP titled What Summer Was Ext and it is available on all streaming platforms.
This artist is a true lyricist as he pours real thoughts and emotions into every song that listeners can relate. Aaronic is just what Hip Hop needs, a true creator.
Aaronic Dorsey - Snooze
We talked with Aaronic Dorsey in an exclusive interview, check it out below!
How long have you been making music and how did you get started?
Aaronic Dorsey: I’ve been making music for right around 10 years now. I recognized my love for music as early as 5th grade and would even tell people I was a rapper even though at the time I didn’t even have any raps written but it was in my junior year of high school where it became a real thing. I had a group of friends who all shared the same interest and we all began recording in a friends basement experimenting and finding each of our individual sounds.
Musically, who has been your biggest influence in helping you along your journey and who are your favorite musicians?
Aaronic Dorsey: My biggest influences are Kanye West, Stevie Wonder, OutKast, Kirk Franklin, and Pharrell Williams.
What artists would you like to collaborate with and why?
Aaronic Dorsey: PJ Morton and Tobe Nwigwe are two artists I’d love to collaborate with because both are independent and I feel I could learn a lot from them how to better maneuver my independent artistry.
What do you feel is your best song/project ever released and why?
Aaronic Dorsey: My best project to me is my most recent, What Summer Was Ext. and I say that because it truly feels like a coming of age for me. I’m finally at this point where I know who I am and know how to make that translate in a way where the music can be felt. Finishing school was a big reset for me as an artist so a lot of stuff I put out when I first finished were more experimental than anything cause I was still trying to connect the dots with all that I had learned.
What projects can we look forward to in the near future?
Aaronic Dorsey: I plan to put out some singles and videos and hopefully an album towards the end of the year. This summer I’m planning to relaunch this series I do called “Garage Sessions” where I literally set up in my garage and either perform my songs or rap over some of my favorite songs from other artist.
Aaronic Dorsey - Garage Sessions Ep. 29: WSW Mashup
How do you generate new ideas for your music?
Aaronic Dorsey: I generate most ideas from my own life experiences and just what’s happening around me. I’m always looking for ways to broaden my horizons and expand my perspectives.
What motivates you and how do you define success?
Aaronic Dorsey: I define success as being able to impact and inspire people to be more than what is presented to them. I feel as an artist your real success is defined by your ability to touch and impact the people. It sounds simple but it goes so much deeper than the music itself. It’s the ability to represent and stand for something bigger than you.
How do you describe your music to people and what separates you from other artists in your genre?
Aaronic Dorsey: I always approach creating my music from an approach of giving people raw art, well done. It’s raw cause it’s literally a piece of me but well done because I want to make sure that even though the content is raw I still make sure it’s presented in a way that is digestible for people to connect with.
Do you believe there is a formula to being a successful artist?
Aaronic Dorsey: The only real formula is being yourself. I feel you can never go wrong being true to who you are but that doesn’t mean you know it all. Be yourself and always be willing to seek further direction and advice. As creators we have the goal in mind but we don’t always see the bigger picture due to us being so connected to the art so its important to keep good people around you. My other tip is to be willing to learn any and everything that contributes to your art. It’ll help you have a better idea of what quality work is and what it takes to achieve that. Do the work and let the team find you.
Who is your greatest inspiration?
Aaronic Dorsey: My dad is definitely my greatest inspiration. He was the one that introduced me to so much music and gave me my initial love for it.
In your opinion who is the most influential and successful artist in your genre today and why?
Aaronic Dorsey: It’s a toss up between Drake and Kendrick Lamar. Both are artists are global icons and have created their own lanes that many artists have taken after in the current era of hip hop. There are a lot of different rappers but those are two that I feel everyone looks to in one way or another.
Aaronic Dorsey - Garage Sessions Ep. 28: Reciprocate ft. MAG The Artist
Which emotion more than any other, currently dominates your music? Joy, sadness, anger or passion etc., and why?
Aaronic Dorsey: Passion is definitely a dominate emotion because it gives me the ability to embrace so many other emotions at once depending on the topic point of the song. I make my goal to not write about anything that I myself isn’t passionate about or haven’t experienced.
What sacrifices have you had to make, to make your dream a reality?
Aaronic Dorsey: One of my biggest sacrifices was taking a year off from music in 2014 to go back to school and learn the basics of how to record and produce. That one decision made me better not only in my artistry but allowed me to build skills that helped me find jobs that have further developed my skill set.
Aaronic Dorsey
What aspect of the music making process excites you most, and what aspect discourages you the most?
Aaronic Dorsey: Recording, Writing, and Beatmaking are by far my favorite parts of the process. I can somewhat enjoy mixing but the pressure of it along with the constant revisions are definitely something that can tend to drive me crazy especially when it’s crunch time.
Where do you see yourself and your music in 10 years?
Aaronic Dorsey: In 10 years I want to be in a place where my passion works for me. I want to be able to still do music but also be able to have other endeavors working for me also rather if it’s teaching, acting, or almost anything that will keep my creative juices flowing.
What advice would you give to other up and coming artists or people looking to break into the music industry?
Aaronic Dorsey: Learn how to do as much as you can so that nothing can stop you from getting your music out there. The time you could spend waiting on help to come out the sky you could be learning the skill. This doesn’t mean you will do everything forever and nobody should want to but in the beginning all you really have is you so the least you can do is put yourself to use.
Is there anything else you would like people to know about you or your music?
Aaronic Dorsey: I recently dropped a project called What Summer Was Ext. and it is available on all streaming platforms. I also have series on YouTube called Garage Sessions where Im performing some songs off that project along with me rapping over some of my favorite songs so definitely go check both of those out!
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Exclusive | Rapper Princeton Marcellis Talks His Upcoming Mixtape 'By Any Means'
Dallas rapper, Princeton Marcellis talks keeping God 1st, inspiring people through music, and his upcoming mixtape, By Any Means, in an exclusive interview! Check it out here!
“My goal is not to be celebrity, but a servant. Most celebrities want the limelight and try to hide their failures and shortcomings, but I think a servant wants the limelight only so they can point it back to the One who truly deserves it, and that’s God.”
By: Omar Cook
This week's "Who's Hot?" Artist of the week is Dallas rapper, Princeton Marcellis! This artist has a goal to inspire his listeners and help them improve their lives by telling stories of his own struggles and success. Princeton Marcellis has a dope flow mixed with real messages in his songs and is definitely an artist that needs to be in your playlist. He began to pursue music seriously while attending the University of North Texas and attending open mic nights. His persistence and talent eventually landed him in opportunity to be a hype man for artists such as Lecrae and Tedashii.
Princeton Marcellis - Promise (Official Music Video)
We talked with Princeton Marcellis in an exclusive interview, check it out below!
How long have you been making music and how did you get started?
Princeton Marcellis: I’ve been rapping since I was about 5 or 6 years old. I remember my parents buying my older brother a Casio piano that had a couple of Beethoven presets on it such as the 5th Symphony. One day I took our karaoke machine which allowed me to record on a cassette tape, and I took the mic and put it to the piano speaker so it could record the music from the piano. I began freestyling haha. Grant it, I wasn’t good at all yet, but it also came to me naturally to do that. My parents, especially my dad, always had music playing throughout our home and in the car and I know it heavily influenced me to fall in love with hip hop.
From there, I continued to make music that I would pass out to some of the homies at school. At 16, I gave my life to Christ, which not only awakened my life purpose but also gave my music more purpose. However, at the time I was also really focused and passionate about basketball, and wanted to hoop at a Division I school to make it to the NBA. Needless to say, that didn’t work out. Because of that, I started taking music more seriously at the University of North Texas. Open mic shows eventually turned into free shows, and free shows eventually turned into paid shows. I dropped a mixtape on Datpiff and Noisetrade called Excuse The Explicitness which spread way more than I imagined it would when creating the project. Before I know it, I’m a hype man for Lecrae and Tedashii of Reach Records performing in front of thousands almost every show. This helped me to develop my stage presence more, and get used to being in front of so many people. Now I’m focused only on my own brand and finishing my project entitled, By Any Means.
Musically, who has been your biggest influence in helping you along your journey and who are your favorite musicians?
Princeton Marcellis: My biggest influence has to first start with my family. My mom and dad. I have so much love and respect for them to be able to teach and provide for my brother and I, even with our financial circumstances. Now that I’m older, I truly appreciate the hard work and foundation they gave me, along with the musical influences they bestowed on me.
In regards to artists that are my biggest influence, I would have to say 2Pac, J. Cole, Kendrick Lamar, Notorious BIG, Kanye West, Jay Z, and Eminem. They’ve helped me in my own life and personal troubles, as well as challenged my pen game and craft. These are rappers that I’ve studied the most over the years in order to develop my own voice.
What artists would you like to collaborate with and why?
Princeton Marcellis: There’s so many I would love to collaborate with! Any Dreamville or TDE artist would be dope. I would love to collaborate with Cole, Kendrick Lamar, Kanye, Chance the Rapper, and many others. I like doing collaborations that would make sense message wise and brand wise, and I think I align most with these type of artists.
What do you feel is your best song/project ever released and why?
Princeton Marcellis: My best songs I have out right now are my latest singles “You Can Make It” and “Thank God Ballad”, as well as my song “Heart To Serve”. I think these songs really gave me a great direction with what I want to do with my music now, and they have given me the biggest buzz. The music video to “Heart To Serve” was predominantly shot in Guatemala and won 6 Telly Awards. This was a theme song for a Non-Profit Organization, and I was able to perform this song in Johannesburg, South Africa, Rome, and Hong Kong. Each one of these shows had more than 10,000 people in attendance!
What projects can we look forward to in the near future?
Princeton Marcellis: Right now I’m working on a mixtape called By Any Means, and soon after that I will begin working on my debut album. I’m very excited about that.
Princeton Marcellis - You Can Make It (Official Audio)
How do you generate new ideas for your music?
Princeon Marcellis: First and foremost my story and my life experiences, as well as others’. God is my biggest inspiration, and just living life because my music is about real life, real pain, and real hope. Other than that, I’m always checking out new music to spur on creativity.
What motivates you and how do you define success?
Princeton Marcellis: God, family, and friends. Things that truly matter is what motivates me. Most people think that chasing money, power, women, and things will make them successful. Most people die and realize that their success ladder was leaning on the wrong wall the whole time. Success is not what I do compared to what other people do, it's how much I do compared to what God created me to do.
How do you describe your music to people and what separates you from other artists in your genre?
Princeon Marcellis: I describe my music as being lyrical and about real life, yet inspirational and motivational. What separates me from other artists is my story and voice.
Do you believe there is a formula to being a successful artist?
Princeton Marcellis: I don’t believe there is a formula for being a successful artist, because I don’t believe success is overnight. You have to be willing to do the things other people are not willing to do, and do it consistently. So there’t not an exact formula, but there are competencies that a successful artist possesses. A huge thing every successful artist has never done is quit.
Who is your greatest inspiration?
Princeton Marcellis: God is my greatest inspiration. The fact that he would come and save His people from what we deserve is mind blowing, because of unfathomable amount of love it takes. This is what pushes me to love people so much, because of God’s love for me.
In your opinion who is the most influential and successful artist in your genre today and why?
Princeton Marcellis: In opinion, I would say J. Cole, Kendrick Lamar, and Kanye West. I think they possess everything a great rapper should have: storytelling, lyrics, punchlines, metaphors, similes, and imagery over solid production. I actually made a song called Make Cole Proud, in which I rapped over the same beat of Let Nas Down. Nas also has a version called Made Nas Proud. I put them all together on youtube as one video, you should peep it.
Which emotion more than any other, currently dominates your music? Joy, sadness, anger or passion etc. , and why?
Princeton Marcellis: I think sadness and passion dominates my music right now, only because that’s the season of life I’m in. Don’t get me wrong, my energy is always joyous and positive, but when I think about a lot of the things I’ve been through these past couple of years, it would be hard to say that sadness doesn’t come over me. However, the sadness leads me to keep pushing, instead of throwing in the towel. In this game of life I gotta get around the board as many times as I can. Life is something that I look at and cry at sometimes, I laugh at sometimes, etc. You try to come up and get pulled back 5 steps and then you come back up and get pulled back 18 steps. But really there’s a good balance of emotions on this upcoming project.
What sacrifices have you had to make, to make your dream a reality?
Princeton Marcellis: So many. From working jobs that I really don’t want to work, to not being able to travel as much like some of my friends do, to not buying shoes or clothes that I want, etc. Because I need that money to create and for the craft. I’ve sacrificed so much time and money to keep growing in this, that I know most people wouldn’t do.
What aspect of the music making process excites you most, and what aspect discourages you the most?
Princeton Marcellis: I think the whole thing excites me, from writing the lyrics to mixing and mastering and hearing the finished product. If there’s any aspect that discourages me, it’s all of the business side of music. Sometimes I wish that side didn’t exist haha.
Where do you see yourself and your music in 10 years?
Princeton Marcellis: I’ve always hated this question, because I don’t know if I’ll be here tomorrow. So if God allows me to live another 10 years, I see myself as one of the greats because of how many lives I’ve impacted and helped.
What advice would you give to other up and coming artists or people looking to break into the music industry?
Princeton Marcellis: Find your voice, take the craft seriously, and don’t quit.
Is there anything else you would like people to know about you or your music?
Princeton Marcellis: I’m always grateful for every listener and follower on social media, and always appreciative when someone shares my music with their network of people who hasn’t heard of me. My goal is not to be celebrity, but a servant. Most celebrities want the limelight and try to hide their failures and shortcomings, but I think a servant wants the limelight only so they can point it back to the One who truly deserves it, and that’s God. Therefore, I don’t mind exposing my own faults throughout my story, because I believe my story will hopefully help someone else.
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Exclusive | Rapper Navelle Hice is Spreading the Message of Hope Through Hip-Hop
Pennsylvania rapper, Navelle Hice, also known as “The Hopeman”, talks spreading the message of hope through his music, overcoming a a life altering event, and building his empire in an exclusive interview! Check it out here!
“I want people to know that no matter your race, your upbringing or where you come from, there is a common ground that we can all find to be able to relate to one another. My music can be instrumental in helping others get through difficult times in their lives as well as good times.”
By: Omar Cook
This week's "Who's Hot?" Artist of the week is Pennsylvania rapper, Navelle Hice! Hice is an independent hip-hop artist and songwriter, hailing from Chester, Pennsylvania. Formerly known as the artist “Young Chief” and “Chiefy”, Navelle Hice has an extensive music resume! Navelle has made two appearances on BET's 106 & Park, performed on the Apollo stage, a Revolt TV appearance, a Daddy’s House Studios appearance, and a BET Music Matters performance as well as countless others across the country!
Navelle started Team Living Proof LLC in 2010 shortly after a life altering event, that could have left him dead or paralyzed. A few years later in 2015, Navelle made the decision to relocate to Atlanta, Georgia to further his career. After this move, Navelle saw the need to rebrand himself. As a part of this process, he dropped his former stage name as well as the style and direction of his music. Since this time, Navelle has been rolling with accomplishments. He released his first album, "Faith, Hope & Love" and had a single featured on Radio One 102.5 FM
In early 2016, Navelle won three consecutive weeks on Atlanta’s City Takers “Street Heat” radio show (91.5 FM). Navelle released his sophomore album in fall of 2016 "The Hopeman" and won a GCA award in Atlanta for “Best Hip-Hop” artist. He was also one of the top 5 finalists for PHL Live Center Stage in Philadelphia. Navelle had the opportunity to attend the SXSW Music Festival as an official showcasing artist, as well as make appearances on the live Sway in the Morning Show for several years.
Navelle's next project, "Hopeman 2: Make America Hope Again" was released in early 2017. He was featured on Atlanta’s Hot 107.9 FM radio show, and graced the stage at the 2018 Birthday Bash Block Party cypher. While anticipating the arrival of his first child, he decided to take a break from touring. During this hiatus, Navelle began a new video series, #SundaySamples (2018). A new video was released every Sunday for 30 weeks. His most recent project, "Hopeman 3" was released in December 2018. More recently, Navelle appeared on High Off Life TV and performed a freestyle that gathered over 100k views. In October of 2019, Navelle was a featured guest on the Sway In The Morning Friday Fire Cypher, and did a freestyle that went viral! In one month the video has racked up over 2 million views and has been spread around the world!
Navelle continues to perform and spread his message of "HOPE". Even so, he's now known as “The Hopeman” everywhere he goes.
“I don’t believe my music is limited to one type of music genre. I believe the message in my music will reach across genre lines. I continue to strive to be an inspiration to this generation and the world of hip-hop. I'll allow those that listen, define what that means to them.”
SWAY IN THE MORNING | FRIDAY FIRE CYPHER: NAVELLE HICE
We talked with Navelle Hice in an exclusive interview, check it out below!
How long have you been making music and how did you get started?
Navelle Hice: I’ve been making music since elementary school. It was in the 5th grade that my music teacher gave us a project to write a song, and I’ve been creating music since that time.
Musically, who has been your biggest influence in helping you along your journey and who are your favorite musicians?
Navelle Hice: At the time I was introduced to hip hop, I became intrigued with certain movements more than an individual artist. Some of those early influences were Roc-A-Fella, No Limit Soldiers, Ruff Rydas, Cash Money Records, Bad Boys & St Lunatics etc.
What artists would you like to collaborate with and why?
Navelle Hice: If I had a choice, I would love to collaborate with Jay Z, Kanye West, J Cole, Kendrick Lamar, Drake, Tory Lanez, just to name a few. I chose these artists mainly because they speak truth through their art.
What do you feel is your best song/project ever released and why?
Navelle Hice: I believe Hopeman III is my best project to date. I feel the music in this project is relevant for today’s time and the project itself is timeless. Hopeman III is an official introduction to who I am as an artist as well as who I am personally.
Navelle Hice - For The City (Official Video)
What projects can we look forward to in the near future?
Navelle Hice: You can look forward to some great music with impactful content in 2020.
How do you generate new ideas for your music?
Navelle Hice: My music is typically generated from life experiences. I try to put a spotlight on things that I personally go through or experience as well as things that may be relatable to others.
What motivates you and how do you define success?
Navelle Hice: I strongly feel that my motivation is found in my family and knowing that I am fulfilling the purpose that is destined for me. My definition of success is becoming the person God created you to be and making your dream a reality.
How do you describe your music to people and what separates you from other artists in your genre?
Navelle Hice: I would describe my music as relatable and genuine. I believe what separates me from other artists is that my music is not geared to one specific audience or genre. My story is unique as it reflects my character, staying true to who I am and not trying to fit into standards set by others.
Do you believe there is a formula to being a successful artist?
Navelle Hice: I really don’t believe there is a specific formula to being a successful artist. Everyone has a different journey, what may work for one may not work for another. What I can say is that faith, hard work and dedication will pay off, it’s just a matter of timing.
Navelle Hice - My, My, My #SundaySamples (Week 26)
Who is your greatest inspiration?
Navelle Hice: I would say that God is my greatest inspiration, his unwavering love for me even in my imperfections is mind blowing. He’s always there and I recognize when he speaks to me though people.
In your opinion who is the most influential and successful artist in your genre today and why?
Navelle Hice: I would have to say Jay-Z because of the moves he makes and all that he’s accomplished in and out of the music arena.
Which emotion more than any other, currently dominates your music? Joy, sadness, anger or passion etc. , and why?
Navelle Hice: Oh, most definitely passion! I believe music that is driven by passion is some of the best music, others can sense that passion as they listen, no matter good or bad.
Navelle Hice - Farewell #SundaySamples (Week 30)
What sacrifices have you had to make, to make your dream a reality?
Navelle Hice: I have had to make many sacrifices through the years of making my dream become a reality. From financial to my own personal comfort. One of the biggest sacrifices to date was taking a leap of faith some years back, quitting my job and moving from my hometown( Chester, PA) and relocated to Atlanta, GA, leaving all of my family and loved ones, leaving everything that was familiar and coming to a place that was unfamiliar and where I knew no one.
What aspect of the music making process excites you most, and what aspect discourages you the most?
Navelle Hice: I would have to say trying new things excite me the most during the process. Not being afraid of trying something different, either with a new beat selection, a new flow or new concepts. To take what I envisioned in my head and seeing the outcome become reality is pretty exciting. What could become the most discouraging thing is knowing how close you are, but, not knowing when your time will come.
Navelle Hice - Know The Vibes #SundaySamples (Week 28)
Where do you see yourself and your music in 10 years?
Navelle Hice: Wow, in 10 years, I would like to see most of my dreams realized. I see myself building an empire with multiple businesses as well as making a huge impact in the music industry and communities around the world.
What advice would you give to other up and coming artists or people looking to break into the music industry?
Navelle Hice: I would tell other artists to never compromise their integrity, believe in yourself first and foremost even if no one else does. Stay true to who they are, trust that God will open the right door at the right time and never ever give up, it will happen!
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Exclusive | THEMOSTCRITICAL Talks Creating His Weekly Hip-Hop Instagram Campaign '#OneTakeTwosday
West Coast rapper, THEMOSTCRITICAL, talks creating his weekly freestyle rap instagram campaign called #onetaketwosday in an exclusive interview! Check it out here!
“My music is lyrically empowering and compelling. First and foremost it is for those who have an appreciation for emcees and lyricists that use their platform to do more than merely entertain.”
By: Omar Cook
This week's "Who's Hot?" Artist of the week is West Coast rapper THEMOSTCRITICAL! Andre Jones, aka (Critical) is an independent rapper and songwriter from Anaheim, California. Since the release of his EP Life In Critical Times in January 2017, THEMOSTCRITICAL has drawn comparisons to Andre 3000 and you can definitely hear the influence in his flow and delivery. THEMOSTCRITICAL started an instagram campaign called #onetaketwosday where he dedicated himself to releasing a freestyle video every Tuesday for the entire year of 2019 and is now going almost 40 weeks strong. This artist is a true creator and you get an authentic hip hop feel when listening to his music. Definitely an artist not to sleep on!
Dre Delamar - Heaven Sent (Music Video)
We talked with THEMOSTCRITICAL in an exclusive interview, check it out below!
How long have you been making music and how did you get started?
I've been making music for about 9 years now. I got started freestyling with my bro, who was already pursuing music, during a long drive taking him home to the IE from OC. He was showing me the first batch of beats he was seriously considering working with, and just started busting freestyles to pass the time. Wasn't too long before he urged me to spit something for the sport. I really enjoyed the freedom it gave me to express myself, and, being someone who's always had a gift with writing, speaking and vocabulary, I was instantly gravitated by the challenge that rhyming words cleverly posed. A couple weeks after that drive, the same bro invited me to a studio session where I recorded my fist song. The rest is history as they say.
Musically, who has been your biggest influence in helping you along your journey and who are your favorite musicians?
On a personal level, my biggest influences in helping me along my journey are; Western Boy Verse, the same bro who sparked my start on that drive, Tellizantana, my long-time friend and producer, whom, ironically, produced and engineered the first song I ever recorded with Verse, Quicky Mack, one the most talented lyricists I've ever met, who took a liking to me early in my journey and helped me progress as an artist and student-of-the-game, and my cousin, Da'Vontay who's grown with, and been closest to me from the moment I decided to pursue music seriously. As a fan, my biggest influences and favorites are Jay-Z, Pharell, Mos Def/Black Star, Black Thought, Erykah Badu, J. Cole, Drake, Kendrick Lamar (and TDE as a whole), Kanye West, 9th Wonder, J Dilla, (vintage) Lupe Fiasco, Nipsey Hussle, Dom Kennedy, Common, and Guru.
What artists would you like to collaborate with and why?
I would love to collaborate with Pharrell first and foremost. He is so versatile and something about his sound just does it for me. His collaborations with Jay-Z are some of my favorite records in Hip Hop til this day. And, I just know he would bring the best and purest energy out of me. 9th Wonder and Dilla's productions were hugely influential and inspiring in my early writing phases, I fell in love with samples because of them. And their productions allow your soul to pour all the way out. So, those two collabs would be a close-second. J. Cole would be another collaboration I would relish, either on some bar-for-bar lyrical spar shit or a more eclectic, eccentric Cole-collab with harmonies and what not. I think Cole is amazing in either realm and I believe I'm quite good at both myself. That would be a great benchmark. Just on bars alone it doesn't get anymore legendary than having either Jay-Z, Mos Def, Black Thought, or Kendrick Lamar bless a verse, and again I would love that challenge to go toe-to-toe with any of those GOATS. There might not be anyone with more pure sauce on the mic than Erykah Badu in my opinion. Style, swagger, and soul radiate from her like no other. There's no female artist I would love to collaborate more with period. Baduizm is in my top 5 albums of all-time, and arguably my favorite, so there you go. Lastly, I really like SZA's flavor and sound, I think we could cook up some classic baby-making music - the same goes for Miguel and Eric Bellinger, so they'd round out my list. I'm sure there's more but that's who's heavy on my mind at the moment.
What do you feel is your best song/project ever released and why?
To date, I think my best song is either "Heaven Sent," or "Rose Up," from my Life In Critical Times project - my best project as well. It's a toss-up between the two singles. "Heaven Sent" has this insane head-knock that just makes you want to rap your ass off forever. It gives you that ugly-face as soon as it drops. Straight up. You know somebody's about to try and bar UP! I get big mid/late-nineties vibes from it, a time when some of my favorite lyricists were in their prime. Lyrically, I feel like I really shined on the track as well, which is always of utmost importance to me. I hit this flow-switch in the second verse that still gives me chills to this day! And, the video we shot for "Heaven Sent," which I fully treated and co-directed for the first time, holds a very special place in my heart. I'm just extremely proud of how it all came together. "Rose Up," is in the conversation because of the undeniable bounce in the production (Tellizantana, who also produced "Heaven Sent"), and epic, unforgettable sample it contains. It feels like the flyest, most beautiful day at the beach. You can cruise to it all day long. A real vibe. The favorite depends on what mood I, or the listener, is in at the time. Life In Critical Times, which features the two singles, is my best presentation of overall quality top-to-bottom in all regards. It definitely was a strong re-introduction to me as an artist. I received many comparisons to Andre 3000 as a result of that project, which will always be a mind-blowing honor to me.
Dre Delamar - Rose Up (Music Video) (Dir. by Rieyen)
(Dir. by Rieyen)
What projects can we look forward to in the near future?
You can look forward to a lot of singles in 2020. A whole lot of different vibes. Now that I'm nearing the homestretch of my One Take Twosday challenge (#onetaketwosday on ig), I believe I've made my rapping ability very definitive, and satisfied the validation I was seeking for now. I'm ready to put my versatility as an artist on full display so this next wave of music will be more experimental than what people have heard from me to this point. I also want to use it as a time to see what the people like most on that side and take, and make, the best of it to give the greatest amount of people the greatest music I possibly can. I am steadily at work on my album, Don't Overthink It, but no date on that yet.
How do you generate new ideas for your music?
I generate the bulk of the ideas for my music by listening to dope ass music from others, and living life actively, intentionally, and passionately. I also go through numerous beats until I find ones that inspire me, and then numerous cadences until I find one that sticks, as most artists do, but to me the purest and most powerful inspiration is life itself. It's just about being present and aware to receive the inspiration at all times.
What motivates you and how do you define success?
What motivates me is the ideal of total fulfillment. That is - having no regrets, or at least less regrets than your overall gratification and contentment. I believe regret haunts us most as people, and spirals down to all of our suffering. Inherently, we know we're born unique with something special to bless the world and ourselves with. Yet, most of us never get to fully realize this truth, and it tears at us forever. What I'm learning on my journey to fulfill that same truth is that just by going for it, and acting on it, sincerely and intentionally, I feel less regretful. I feel fulfilled because I am wielding my power to my heart's desire and not someone else's. And we want all want to claim our power and be appreciated for it. But, even if all the recognition, or any of the recognition, ever comes you can be at peace knowing that you tried for what you believed in. And that is also my definition of success.
How do you describe your music to people and what separates you from other artists in your genre?
My music is lyrically empowering and compelling. First and foremost it is for those who have an appreciation for emcees and lyricists that use their platform to do more than merely entertain. Whether that more is to teach, empower, inspire, or introspect. Just something deeper than rhyming some words together for the sake of status, profit, or (inadvertently) perpetuating the current stereotypes that systematically destruct us, especially those of "color." What separates me is my voice, and delivery. It's very distinct from the more often higher-pitched voices that tend to be heard. My delivery caters to my natural voice as well, and that also distinguishes me. There's not a lot of over-production in the studio done to beef up or transform my voice. And I don't necessarily have to do a bunch of quirky things with my voice or delivery to sound good. Therefore, I'm able to perform live and give an authentic and actual performance. With that being said, I think what also separates me is my versatility. A lot of typical lyricists often get stuck in that nostalgic box of what Hip Hop used to/should sound like. Because of that their message isn't as resounding because it hasn't grown and redefined with the current culture. I think I've demonstrated with One Take Twosday that I can deliver substance over the quintessential types of production that caters to that, and deliver substance, or at least showcase lyrical prowess, over the newest productions and still command, and hold, attention. And, now that I am experimenting and growing more on the melodic side of the lyricism, I truly believe my range is very diverse and far-reaching.
Who is your greatest inspiration?
That's a tough question for me. A lot of people have inspired me greatly in different ways. The ones who continue to come to mind, though, are my father and mother. My father has been the closest thing to a model example of success in my life. Everyone has always admired and respected him. He's never had to ask anyone for any handouts. He's made a way for everything in my life and has never left me in need. Both he, and my mother have always been my biggest supporters in anything constructive I've ever wanted to do. Nobody has physically shown up for me more than my father has when I've had an event. Back then it was basketball. Every single game. Without a doubt he was there. Good or bad. Even to this day, despite this not being the path he would've chosen for me, he makes an effort to come to all the shows he can. And, what I value and respect the most is his honesty with me. He's always kept it straight with me on whether I was under, or, overachieving. If I'm doing it right. He's the first to cosign it, and the loudest to recognize. And the very same is the case when I'm wrong. And that's always kept me grounded and humble. He's been the embodiment of hard-work, responsibility, and accountability. My mother is the other half of my biggest inspiration because she's recognized the king in me, and treated me as such, far more than I've ever deserved. She's the one who's always been there to bail me out when I'm in the wrong or down. In her eyes, I'm always right and I'm always worthy, when in reality, more often than not, neither is the case. She's the one who's put herself in bind after bind just so to give me more than I deserve. She's been my biggest investor in my career as an artist by far. And has never asked for a single return on her investment. She is the definition of UNCONDITIONAL love. In a word, my father has given me everything I deserved, and my mother has given me far more than I've ever deserved. The way they raised has given me great balance and understanding of love. I can truly say I didn't grow up lacking any love outside of self-love. I am truly grateful for them.
Dre Delamar - Show Me Love (Music Video)
In your opinion who is the most influential and successful artist in your genre today and why?
The most influential and successful artists in my genre today are Jay-Z, Kendrick Lamar, and J. Cole. First, and foremost, I believe those 3 have the most respect in the game across the spectrum. Even those who aren't the biggest fans of lyricists look up to Jay-Z for the impact he's had on revolutionizing what it means to be an artist in Hip Hop. He's show everyone the value of entrepreneurial spirit if nothing else. He is Hip Hop's quintessential American Dream bar-none. Today he is what every rapper strives to become - hustler turned boss on the grandest level. And on top of that, he's found a way to actually stay relevant, and even increase his relevance as an artist without drastically compromising his style/authenticity. Where most in the later years are a far-cry from the artistry that we fell in love with them for, Jay-Z is still dropping gems and sounds like Jay-Z that the world adores. Kendrick and Cole are my 2-3 (in no particular order) because they've found great mainstream success as true lyricists. They're artistry inspires me the most and gives me the most hope for the future of Hip Hop culture, especially in the mainstream. There will always be an appreciation for lyricists on an underground-level, and an under-appreciation for them in the mainstream, however they are hope that artists of the like can breakthrough. I personally find my hope in mainstream appeal/success in them. They are proof that substance in lyricism is not only appreciated, but necessary and needed.
Which emotion more than any other, currently dominates your music? Joy, sadness, anger
or passion etc. , and why?
I don't aim to evoke any one particular emotion in my music, I would like to make songs that capture the varying emotions in the human experience. However, I guess cool would be the first that comes to mind. I think my voice by its nature just puts people in a laid-back, too-cool-for-school mood. With that being said, I do look to exercise my voice and choice in production more dynamically in order to tap in to other emotions from here-on.
What sacrifices have you had to make, to make your dream a reality?
I've sacrificed a very comfortable, material living in pursuit of a successful career as an artist and entrepreneur. I graduated from college, debt-free, and could've surely and easily found myself in Corporate America living a more conventional lifestyle. Instead, as graduation approached, I found myself in love with Hip Hop and being an artist in it. So, I halted all serious and long-term corporate plans to pursue a career in music, and jumped in with far less pedigree and resources than I had in my past life. One of the biggest resources that I chose to sacrifice was my mother and father's security nests. I've slept in a few studios, cars, and on friend's couches in order to live by my own agenda and truth, and find myself as a free-thinking individual. And in that sacrifice I have indeed come to understand myself a great deal, grown stronger in my conviction, and confidence in myself, and have gained great perspective on struggling and prospering, and what those two concepts truly entail.
What aspect of the music making process excites you most, and what aspect discourages you the most?
The aspect that excites me the most is reaching that "flow" in the creative process where the words, cadences, and melodies all feel right with the music, and everything seems to come together effortlessly, even otherworldly. That, and performing in front of an engaged and excited audience. The synergy created in that exchange is just as gratifying. The former is a more personal spiritual experience, and the latter is a more collective spiritual experience. To me, both are essential to my total gratification, and equally exciting. On the flipside, the most discouraging aspects are the opposing ends of those spectrums of excitement. Facing prolonged periods of creative ruts and, or lack of inspiration is devastating. Life feels incomplete. Straight up. That's when my anxiety is at its height. Its easier to deal with tough crowds or poor performances when my creative juices are flowing. I at least still feel productive. However, in the same sense, afterwhile we want our expression, or creative outlet to be recognized, acknowledged, appreciated, and celebrated, and that's when it can be devastating - to be vulnerable and courageous enough to get on stage and share your art and it NOT be reciprocated with the love you put into it. That can be very exhausting. Even when creativity may be flowing freely. The other aspect that is very devastating, and this is more on the business/industry side, is the realization of the importance of marketing and promotion, or really, money, in having your music recognized and your brand grow. If it was merely based on talent, merit, and pure artistry, I'm sure the landscape of who's hot or popular and who's not would look much different. But, sadly for those who lack that resource, the consumption of music is an industry, just like any other, driven by money, more than purely art. And that is devastating because you see artists who deserve a lot more celebration never receiver it, and artists who do not nearly deserve the praise, artistically, get more of it than they should.
Where do you see yourself and your music in 10 years?
In 10 years I see myself traveling the world, enjoying a comfortable living as an artist, songwriter, music executive, entrepreneur, and empowering educator, creating and producing the music that speaks to my life most fulfilling, and inspires and dares people to dream the way Hip Hop impacted me.
What advice would you give to other up and coming artists or people looking to break into the music industry?
The advice I would give someone trying to break into the music industry is; don't quit if it's truly in your heart, be in it for the long-haul and fall in love with the process of it all, work on creating a brand that represents you most authentically - don't compromise yourself for something outwardly, build your own team that allows you to operate like a label at your level - it's never too early to start this process, be an eager and lifelong student-of-the-game, start doing things and failing - success will come eventually, and lastly fall in love with the process, and when things feel frustrating or too complex remember why you first fell in love and run back to it.
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Exclusive | T. Mason Talks the Release of His Sophomore Project 'Got Home Late'
Georgia rapper, T. Mason, talks the release of his sophomore LP, Got Home Late and using his voice to bring changes to society in an exclusive interview! Check it out here!
By: Omar Cook
This week's "Who's Hot?" Artist of the week is Georgia rapper, T. Mason! Tyler Anthony Mason, known professionally as T. Mason, is a rapper and songwriter out of Decatur, Georgia. T. Mason began making music as a teenager and since then, Mason has opened up for acts B.o.B, Future, EarthGang and J.I.D. In 2016, Mason gathered a following behind two of his hit singles “Faded” and “Money Come n’ Go”. After signing with independent record label, All Black Congress, Mason dropped his debut project, The T. Mason EP in 2017.
Not long after his EP release, Mason’s notoriety continued to grow securing over 100,000 streams online. Mason has been noted as an MC with a “prominent voice” by Creative Loafing Magazine and a “progressive artists with a not-so-hidden agenda”. With only one project in Mason’s discography, fans grow in anticipation for the release of his Sophomore LP, Got Home Late releasing summer 2019. Check this artist out as he is definitely up and coming!
T. Mason - Money Come N' Go
We talked with T. Mason in an exclusive interview, check it out below!
QUESTION: How long have you been making music and how did you get started?
T. Mason: I’ve been making music since about 16. I got started by freestyling at the lunch table back in 10th grade with my label mate, Phonic. After a while, people all knew we did music. That is how I ended up meeting my engineers. They were in a grade higher than I was but still gave me a place to record and hone my craft.
QUESTION: Musically, who has been your biggest influence in helping you along your journey and who are your favorite musicians?
T. Mason: To be real R&B is one of my biggest influences. My Dad is from Detroit, so every time we took a road trip up there he would keep about 8 big cases of CD’s. Before then, the only rap I listened to was Biggie, Kanye, Common and Jay Z. Other than that, I just knew the mainstream songs that everyone else knew on the radio. I was a kid though so I didn’t understand all the lyrics. I didn’t become a fan of rap until I reached the end of middle school and early high school. That is when I got deep into Outkast, Good Mob and 90’s rap. I got more serious with music after hearing some of the underground artist that were out at the time like Wiz , Asap Rocky, Drake, Kendrick, J. Cole, Big Krit, Dom Kennedy, etc.
QUESTION: What artists would you like to collaborate with and why?
T. Mason: If I could collaborate with an artist it would be Cee-lo . Cee-lo is just crazy to me. Especially to see how much his artsy evolved throughout his career. I would also go for artists like The Internet, Jorga Smith, Daniel Caesar, SiR, etc. Really anyone who would complement my style of hip-hop. I wouldn’t mind collaborating with some rappers, but I am a big fan of our generations’ singers. If I could choose one overall though, I would have done a song with Marvin Gaye or someone like that.
QUESTION: What do you feel is your best song ever released and why?
T. Mason: I believe Money come N’ Go is my best-released song. I love how it incorporates two different vibes in one. The idea was to mesh two different beats together but deliver one cohesive message. The song itself hones in on the reality that we all face. There is more than enough times when money leaves our pockets in an instant. Most of the times from things we can’t control like bills and other setbacks. People always feel like they don’t have many options in life. That’s why I ended the last line of the first verse with “There ain’t no real reason why we shoot and steal. We all rob gotta pay the bills”
QUESTION: How do you generate new ideas for your music?
T. Mason: It usually involves me getting out to enjoy life once in a while. Many times, I grab lyrics from actual events or emotions that were important at one point in my life. Whether that’s a past relationship or a current event. I’m always thinking of ideas so when one pops up I just write it down in my phone.
QUESTION: What motivates you and how do you define success?
T. Mason: My family is my biggest motivation and forever will be. They encourage and support the music so much that it’s truly a blessing. Many people don’t have the full support from their parents. This journey is not practical, and it doesn’t support you consistently. For that reason, many look down on it. I define success as waking up every day doing what I love without having to struggle for my needs. Sure there’s plenty I want in life, but more than anything I want peace of mind.
QUESTION: How do you describe your music to people?
T. Mason: Smooth and conscious or consciously smooth idk lol. I describe it as a vibe. An experience. It’s like riding a wave. There is depth to it.
QUESTION: Do you believe there is a formula to being a successful artist?
T. Mason: Now there are many different ways to become a successful artist. Whether that’s being authentic or trolling. I don’t believe that there is a set formula but if there was it would be Faith, consistency and confidence.
QUESTION: Who is your greatest inspiration?
T. Mason: My greatest inspiration are the people who came before me. Not just artists, but African Americans who fought and paved the way for everything I can do today. Too many to name, but everyone who has contributed to pushing hip-hop or our culture is a major inspiration to me. People back then made the impossible happen. It all helped shift and evolve change. I want to use my voice to be a part of something like that.
QUESTION: In your opinion who is the most influential and successful artist in your genre today and why?
T. Mason: I would put Kendrick, Drake, and J. Cole up there. What is different about them from many other artist is that these three individuals became the most successful artist off being conscious and personal. That’s not something anyone can do. Especially in an era where music is more watered down then its ever been.
QUESTION: Which emotion more than any other, currently dominates your music? Joy, sadness, anger or passion etc. , and why?
T. Mason: My music is very vibey. It’s also nostalgic in the sense that it can remind you of experiences that are heart-warming, or the exact opposite. I speak about my actual experiences so just like anyone’s life it’s a mixture between highs and lows. However, I would like to think my music is predominately driven by passion.
QUESTION: What sacrifices have you had to make, to make your dream a reality?
T. Mason: I have lost relationships with friends and significant others. I have gotten into disagreements with family and other people’s disapproval of my path. I have cut a lot of things off to protect my energy and remain undistracted. However, I feel that comes with chasing any “dream.”
QUESTION: What aspect of the music making process excites you most, and what aspect discourages you the most?
T. Mason: I’ll start with the bad haha. What’s discouraging is finding out that this journey will take longer than I initially intended.. As an independent artist, we all meet similar obstacles. Finances can become a problem because it’s essential when funding everything you need for a release. With financial issues comes less time because you need to find work. Not being paid well for my art is also something that can be disappointing. However.. It is the random listeners who reach out to me after listening to my music that motivates me. Or the times when someone stops me after a performance to give me words of encouragement. There’s nothing better than fighting for something you believe in. The tears and disappointment just make the good times and accomplishments that much better.
QUESTION: Where do you see yourself and your music in 10 years?
T. Mason: I see myself as a successful entrepreneur more than just an artist. I believe that I am here to make dope sounds, but to also help people through music. I’m real passionate about other things like fashion, film, and philanthropy. My idea of success is simply taking care of my family while having the resources to help others in needs.
QUESTION: What advice would you give to other up and coming artists or people looking to break into the music industry?
T. Mason: NEVER give up. Those who do music start doing it because they think its easy and lucrative. However, things start to look different when rapping as a hobby doesn’t pay the bills every month. Keeping the balance between your dreams and reality is the hardest thing about this. Not everybody makes it in the industry. Chasing a dream can become very dark in these times so if you do not have a passion or purpose you will quit 9 times out of 10. Stay persistent but do it all for the right reasons and you’ll be ok.
QUESTION: Is there anything else you would like people to know about you or your music?
T. Mason: I’m grateful for those who resonated with my last body of work. This time around, my music has grown in many ways. The sophomore project dropping this summer will give listeners a much closer look inside T. Mason and the layers of his music. Can’t wait to share it with you guys.
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Exclusive | Cellus Hamilton is Spreading a Message of Hope Through His Music
Atlanta rapper, Cellus Hamilton, talks spreading a message of hope and awakening God in the hearts of people through his music! We talked with Cellus Hamilton in an exclusive interview! Check it out here!
By: Omar Cook
This week's "Who's Hot?" Artist of the week is Atlanta rapper, Cellus Hamilton! Rapping since the age of 8, Hamilton has travelled around the country and a few cities internationally, declaring his message of hope to the world. In 2014, he released his debut album “The Most Beautiful” which was followed by his sophomore release “We Are and We Shall” in 2017. Both albums have peaked on the Hip-Hop charts solidifying Cellus in the Hip-Hop world. Hamilton currently lives in New York where he serves at his local church and tours on weekends. If you haven’t heard of Cellus Hamilton, make sure you get familiar!
Cellus Hamilton - Scales feat. Isaiah Jenkins (Official Video)
We talked with Cellus Hamilton in an exclusive interview, check it out below!
QUESTION: How long have you been making music and how did you get started?
Cellus Hamilton: I’ve been making music since I was 8 years old and I got started by watching my mom who inspired me because she was a rapper.
QUESTION: Musically, who has been your biggest influence in helping you along your journey and who are your favorite musicians?
Cellus Hamilton: My biggest influence is Kanye West and Lupe Fiasco. I love Kanye’s creativity and boldness to be himself despite what the world thinks about him. I love Lupe because he is an intelligent lyricist.
QUESTION: What artists would you like to collaborate with and why?
Cellus Hamilton: I would love to collab with Saba because he is one of the greatest up and coming artists of this generation. I’d also love to collab with Jackie Hill Perry because she reminds me of nostalgic Hip-Hop.
QUESTION: What do you feel is your best song/project ever released and why?
Cellus Hamilton: My best project is “We Are and We Shall” because it was the first time I consistently captured a theme. I think my best song is “East of Eden”. My best song opinion changes every day.
QUESTION: What projects can we look forward to in the near future?
Cellus Hamilton: You can look forward to a bunch of joint albums with some of my best artist friends and a lot of new music coming from me. I also want to make a love album.
QUESTION: How do you generate new ideas for your music?
Cellus Hamilton: I usually get high off the Holy Spirit and then begin recording whatever He tells me to say. To get high I read my Word or spend a couple of hours in prayer.
QUESTION: What motivates you and how do you define success?
Cellus Hamilton: I think success is accomplishing a goal you set in advance. I’m motivated by listening to the radio and realizing that these young people are only doing what they hear, which means that I must make a change.
QUESTION: How do you describe your music to people?
Cellus Hamilton: I describe my music as street poetry with a hint of aloe vera leaf because it’s soothing to the soul.
Cellus Hamilton - Higher ft. Chavis Flagg (Music Video)
QUESTION: Do you believe there is a formula to being a successful artist?
Cellus Hamilton: Sadly I do believe there is a formula but I also believe God has already written my future. The rules don’t apply to me. I do what I want.
QUESTION: Who is your greatest inspiration?
Cellus Hamilton: My greatest inspiration is Michael Jordan.
Cellus Hamilton - Eyes off of You (Official Video)
QUESTION: In your opinion who is the most influential and successful artist in your genre today and why?
Cellus Hamilton: The most influential and successful artist in my genre is Drake because he is mixed and is able to appeal to many different ethnic groups. He also is an amazing rapper.
QUESTION: Which emotion more than any other, currently dominates your music? Joy, sadness, anger or passion etc. , and why?
Cellus Hamilton: My music is currently driven by passion because I desperately want the listener to feel what I feel.
QUESTION: What sacrifices have you had to make, to make your dream a reality?
Cellus Hamilton: In 2012, I consumed $400 worth of oatmeal so that I can afford to drop “The Most Beautiful” album in 2014. I also quit 2 full time high paying jobs to move to NYC and sleep on a couch where I had free time to follow my dreams.
QUESTION: What aspect of the music making process excites you most, and what aspect discourages you the most?
Cellus Hamilton: The fact that I have the opportunity to say words that will awaken God in the hearts of people excited me the most about the music making process. The most discouraging thing is that I have to be very intentional about my delivery in order to be effective.
Cellus Hamilton - Mojo [Official Video]
QUESTION: Where do you see yourself and your music in 10 years?
Cellus Hamilton: In 10 years I see myself retired and a mentor to younger artists in the Hip-Hop genre.
QUESTION: What advice would you give to other up and coming artists or people looking to break into the music industry?
Cellus Hamilton: The advice I’d give is to always stay true to yourself and make the music that you would love to listen to.
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Exclusive | Tahji Discusses The Release of His EP "Genesis"
Detroit rapper, Tahji, talks the release of his EP Genesis and moving to Los Angeles to pursue his career! We talked with Tahji in an exclusive interview! Check it out here!
By: Omar Cook
This week's "Who's Hot?" Artist of the week is Midwest rapper, Tahji! This under the radar lyricist hails from Detroit, Michigan and has been rapping most of his life. Tahji graduated from Belmont College with his bachelors in 2015 and played basketball and ran track in college. This rapper tries to tell life stories through his music and has an original delivery that needs to be heard. Don’t sleep on this up and coming artist!
Taj E - “The One” (Music Video)
We talked with Tahji in an exclusive interview, check it out below!
Question: How long have you been making music and how did you get started?
Tahji: I have been recording music for about five years but I’ve really been taking it serious for the last 2 years. I have always had a passion for music. I initially wanted to be a singer at 6, but fell in love with rap.
Question: Musically, who has been your biggest influence in helping you along your journey and who are your favorite musicians?
Tahji: I have different artists for different stages in my journey. To name some i’d say, the Temptations, Michael Jackson, Lil’Wayne, J Cole, Nas, and Jay-Z.
I originally wanted to be a Temptation and loved R&B. It was music that touched you. That was until I heard “I know I Can” by Nas and it touched me. I thought” rap music can bring real emotion out. At that point I liked rap. Then I heard Kanye “Through the Wire”, “ All Falls Down” and Jesus Walks” and began to be a big rap fan. I heard Lil’ Wayne Dedication 2 and fell in love with rap. I knew I’d rap at that point. I started appreciating Jay-Z more after the music was released and really going back to listen.
Question: What artists would you like to collaborate with and why?
Tahji: Definitely Meek Mill or J Cole.
Question: What do you feel is your best song/project ever released and why?
Tahji: I have two EP’s out on all digital Streaming services right now titled “Genesis” and The One”. My personal favorite song would have to be the “Nobody”.
Question: What projects can we look forward to in the near future?
Tahji: I just released an EP last month so i'm going to be doing visuals for those and also 2-3 freestyles released on my instagram each month. My next project will be in the spring.
Taj E - Oochie Wally Freestyle
Question: How do you generate new ideas for your music?
Tahji: It is really a day to day thing. I pull inspirations from real life situations. I could be in the club or a funeral and just be inspired to write.
Question: What motivates you and how do you define success?
Tahji: I love to be the best at what I do. I played a lot of sports growing up and this puts me in that same mode. I also want to provide for my family doing what I love. This is life now.
Question: How do you describe your music to people?
Tahji: Versatile. I’m not in a box. It’s no way I don’t have a song for you.
Question: Do you believe there is a formula to being a successful artist?
Tahji: Hard Work. You can not substitute it. Everything in life is a grind. Nothing comes to you so go get it.
Question: Who is your greatest inspiration?
Tahji: Parents for sure. They put me on their backs. Showed me the way and I wouldn't be here without them.
Question: In your opinion who is the most influential and successful artist in your genre today and why?
Tahji: I would say Lil’Wayne. I feel like he laid the foundation for all the music we hear today. For better or worse Wayne shifted the culture.
Taj E- Switch Sides ft. Khyran Shank (Music Video)
Question: Which emotion more than any other, currently dominates your music? Joy, sadness, anger or passion etc. , and why?
Tahji: At this point I’d say passion. Right now i’m not the most “poppin” artist and I have a point to prove. I’m rapping like somebody that’s hungry and trying to eat.
Question: What sacrifices have you had to make, to make your dream a reality?
Tahji: I gave up a six figure job and moved to California. I put everything on the line but no risk, no reward.
Taj E - “Nobody” (Music Video)
Question: What aspect of the music making process excites you most, and what aspect discourages you the most?
Tahji: The part I love the most is when I recite it after finishing the writing process. I’m so ready to record and hear it. Sometimes it can be discouraging if you love a project and the reception to it is not what you expect.
Question: Where do you see yourself and your music in 10 years?
Tahji: In 10 years I see myself as one of the biggest artists. I’ll be ushering in the next generation.
Question: What advice would you give to other up and coming artists or people looking to break into the music industry?
Tahji: Don’t give up. There will be a lot of No’s but it only takes one Yes.
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Exclusive | Malcolm Taylor Talks Regaining His Faith and Inspiring People Through Music
Philadelphia rapper, Malcolm Taylor, talks regaining his faith after the birth of his son and using his voice to inspire the world. We talked with Malcolm Taylor in an exclusive interview! Check it out here!
By: Omar Cook
This week's "Who's Hot?" Artist of the week is Philly rapper, Malcolm Taylor! This rapper uses his talents to paint a vivid picture with his lyrics based on his life experiences and uses his voice to spread a conscious, positive message. Malcolm has a versatility in his flow that makes each song feel different and keeps you entranced with the story telling. He remains authentic to his own delivery and separates himself from mainstream artists with his own style. This is an artist you need in your playlist.
Malcolm Taylor - PRAY PRAY PRAY (Music Video)
We talked with Malcolm Taylor in an exclusive interview, check it out below!
Question: How long have you been making music and how did you get started?
Malcolm Taylor: I been making music for over six years now. I can’t really tell you when I started, it’s just always been around me.
Question: Musically, who has been your biggest influence in helping you along your journey and who are your favorite musicians?
Malcolm Taylor: No one actually, I get inspiration from life, experiences, and what ever moves me. Some of my favorites are Biggie, 2pac, Jay-Z, Nas, DMX, OutKast, Kanye West, and Lauryn Hill just to name a few. I could really go on for days with naming my favorites.
Malcolm Taylor - Heart in it (Music Video)
Question: What artists would you like to collaborate with and why?
Malcolm Taylor: At the moment I would say J. Cole and Ty Dolla. I pick Cole because we would compliment each other by giving our point of views on what ever we choose to rhyme about. Ty Dolla brings a different element and vibe. Simply picked him because I enjoy his music.
Question: What do you feel is your best song/project ever released and why?
Malcolm Taylor: I really couldn’t tell you that, I put my all into everything. The one I have more of a personal connection with is a song titled “Faith” on my 1st project titled Commemorate. When I talk about losing my faith when my mother was murdered to gaining it back when my son was born.
Malcolm Taylor - PITY (Music Video)
Question: What projects can we look forward to in the near future?
Malcolm Taylor: I’m working on so much music that my fans just might get more than two projects from me in 2019.
Question: How do you generate new ideas for your music?
Malcolm Taylor: A lot of times I let the the production talk to me. If it doesn’t touch my soul I don’t write or even want to put my energy towards it. The best is like a canvas and what ever it tells me to paint I just go for it.
Question: What motivates you and how do you define success?
Malcolm Taylor: What motivates me is my purpose. My purpose is to be that voice that inspires others, and motivate them in an artistic way.
Question: How do you describe your music to people?
Malcolm Taylor: It’s a heartfelt experience!
Question: Do you believe there is a formula to being a successful artist?
Malcolm Taylor: Not at all. I feel like everybody has their own path to success.
Question: Who is your greatest inspiration?
Malcolm Taylor: So many things but life, my son, my parents, my fans, music and God.
Question: In your opinion who is the most influential and successful artist in your genre today and why?
Malcolm Taylor: I would have to say Jay-Z. We have to sit back and see everything this guy has really accomplished with his team. It’s amazing to me on so many levels. He just continues to break barriers and open doors for artists to really be moguls and business owners.
Question: Which emotion more than any other, currently dominates your music? Joy, sadness, anger or passion etc. , and why?
Malcolm Taylor: Passion because without it how can you make people feel where you’re coming from
Question: What sacrifices have you had to make, to make your dream a reality?
Malcolm Taylor: Go on a budget and really trim the fat on things I don’t really need.
Malcolm Taylor - Can I Live (Music Video)
Question: What aspect of the music making process excites you most, and what aspect discourages you the most?
Malcolm Taylor: Creating the music and performing the music gets me excited the most. At the moment nothing discourages me, I’m in love with process.
Question: Where do you see yourself and your music in 10 years?
Malcolm Taylor: I see my music springing the next generation to do great things.
Question: What advice would you give to other up and coming artists or people looking to break into the music industry?
Malcolm Taylor: Stay true to yourself because it’s only one of you!
Question: Is there anything else you would like people to know about you or your music?
Malcolm Taylor: The New Ep is out now, “Protect your Energy” enjoy it until the next release!
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Exclusive | JB Magix is Set to Release His Debut Mixtape 'Pleasure Island'
JB Magix is set to release his debut Mixtape Pleasure Island. We spoke with this up and coming artist and producer from Cali in an exclusive interview!
JB Magix, which is short for Jamaal Bethea, is an up and coming artist and executive producer based in Fresno, originally from Long Beach, California. JB signed his first record deal at the age of 24 with the The Private Plane, a subsidiary Creative Talent Agency to G.O.O.D Music ran by Kanye West's right hand man, 6 time Grammy Award Winner Malik Yusef!
In 2011 JB received his first real music industry recognition from the release of a remix called "She Craves Me" which hit Top 10 on the charts for 30days and held a top 40 position for 3 consecutive months via MTV's Partnered Website Ourstage.com when he was formerly known as the artist The Kid Bilal. The remix heavily assisted the original song to reaching 30 million views on Youtube. With the help of producer Malik Yusef, JB Magix was propelled into an elite network of talented creatives in the music industry.
JB Magix is set to release his first Mixtape titled "Pleasure Island'' on August 18 with merch accompanied. He also has a near future release which is set for December 12, which is his first commerical EP release titled "Romantic Anarchy." Reminiscent to J. Cole's KOD both records challenge the status quo of the music industry's perpetuation of drugs and violence.The EP is slated to have features from Malik Yusef, Mann, Kevin McCall Jr., Fashawn, Kanye West & Panic At The Disco.
Check out his single Miracles with Kevin McCall below!
https://godrythm.bandcamp.com/releases
We talked with JB Magix in an exclusive interview, check it out below!
QUESTION: How long have you been making music and how did you get started?
JB Magix: I’ve been making music since the age of 9. Back in the day a person could put tissues in cassette tapes and do what was known as “dub” over the tape your own music. I started recording my own mixtapes from radio, and attempted to put my poetry over music, which didn’t initially come out as good as I would have liked lol But it gave me the motivation to know that I was getting somewhere with my art.
QUESTION: Musically, who has been your biggest influence in helping you along your journey?
JB Magix: I’d have to say Malik Yusef Jones.. I was in a very dark place before he discovered me on twitter and offered me a record deal... It was right on the cusp of me developing issues with my hearing which also started discouraging me.. To have someone that has been successful in working with artists like Drake, Kanye West, Ty Dolla $ and more as a frequent collaborator gave me the inspiration to keep pursuing a career in music.
QUESTION: How does having Malik Yusef as a mentor and working with him help with your creativity?
JB Magix: I’ve had the opportunity to work on some Kanye West albums under his direction, network with elite music industry professionals and perform at some of his official Grammy after Parties. That for me was confirmation that I had made it out of my Mom’s house lol But also that I have the potential to add value to something larger than myself.. and from there I never second guessed if there was a limit in the sky.
QUESTION: Why did you choose the name Pleasure Island for your first EP release?
JB Magix: I got the idea from Pinocchio.. A gang of kids, some good and some misguided were tricked into going to Pleasure Island.. A place where good kids are transformed into delinquents, ultimately to come back out into the world and wreak havoc. The concept resonated with me so much that I considered how our very own society is like this island matrix that sucks people into bad situations with influences based on the false senses of pleasure. The narrative I am creating with the mixtape is about a character named Lil Nochio who is out and about in society trying to stay righteous in a world full of choices.. He gets influenced negatively but what he learns eventually assists in his personal reform.. If society will give him a chance that is..
QUESTION: What are you looking to accomplish with the release of your first mixtape and what can we expect as far as features?
JB Magix: I Plan to open people’s minds to something different. It will be controversial.. but it will be different. Everything isn’t always what it seems.. there aren’t many artist in the mainstream telling the truth.. to be completely transparent most of them tell half-truths and say to people things like “well I didn’t say that all women are hoes” without regard to the consequences of their lyrics.. a lot of these young girls now use “Hoe” and “Bitch” as terms of endearment.. largely due to the influence on culture rap music and media has.. Especially when your presence is ubiquitous at some point these artists and executives that have a large realm of influence have to innerstand that the parents can’t close their children’s ears all of the time.. they will find the music or the video.. they will imitate.. they will be brainwashed by the allure and propaganda used to control minds and influence culture (in more negative ways than positive). It’s important to know that there are positive influences out there but how can Lyor Cohen.. an executive at Def Jam records have no consequences when he says he doesn’t respect what he calls “Junkies” drinking “liquid heroin” but condones and promotes the sale and promotion of music that perpetuates that behavior in our culture,( of drinking lean) because he has mouths to feed? It’s hypocritical and dangerous to say the least. When Tupac said “I will spark the brain that will change the world”.. he was talking about me.. and I will pass on that spark. As far as features I definitely will have my bros Kevin McCall & Fashawn on the record.
QUESTION: What motivates you and how do you define success?
JB Magix: Success is truly defined by the individual. I doesn’t have to do with money for sure, but rather the impact a person can make on the people in their community. Knowing that I am affecting people in a positive way is what inspires me to keep doing what I do. I met a young girl I the hood at McDonalds a few years back.. she had recordings of her music on her phone. I was blown away at her resilience to get things done, that I introduced her to Ty Dolla Signs, put her on a few shows with Berner, and I see her booking her own shows today and still making music.. who knows what her life would have been like without that mentorship.
QUESTION: How do you describe your music to people?
JB Magix: I’m coining a new genre called “God Rhythm” it is music on a frequency that’s made to heal and inspire. More melodic, real instrumentation that’s binaural with 432hz & 528 Hz.
QUESTION: Do you believe there is a formula to being a successful artist?
JB Magix: Yes, it requires a intricately designed plan or blue print and consistent execution of actions to gain the desired result. The thing that discourages people is when things don’t go the way they planned.. what they fail to see is that the road to success has many lanes and when one door closes a whole different one opens.. but only you have the key to see whats on the other side.. but don’t forget.. some doors you don’t want to go into.
QUESTION: Who is your greatest inspiration?
JB Magix: My mother and father.. I perceived that I am half of them both literally split down the middle.. my mother is spiritual, in-tune with the universe and compassionate. My father is aggressive, commands respect and takes initiative to get the results he desires... I take after both of them evenly
QUESTION: In your opinion who is the most influential and successful artist in your genre today and why?
JB Magix: Hard to pen point one.. but if I had to decide I would have to say Beyonce because of how much she influences the culture.. in a positive way with the least amount of compromise involved. You doesn’t use drama in head lines to grad her audiences attention.. and from time to time she stands for something. Giving money to HBCUs is on point. She donated to my school lol Wilberforce University.
QUESTION: Which emotion more than any other, currently dominates your music? Joy, sadness, anger or passion etc. , and why?
JB Magix: It would have to be a combination of Joy and Sadness because those are some of the realist and most relatable emotions.. its hard for me to believe that everyone gets angry because I cant even remember the last time I was.. plus I have certain beliefs and definitely being “Mad” to me is a mental illnesss.
QUESTION: What sacrifices have you had to make, to make your dream a reality?
JB Magix: Man… where do I begin lol I had to get straight A’s one semester to have a meeting with the Vice President of Hidden Beach Recordings, ultimately to get an internship marketing for Jill Scott. After that I literally stood outside of Wale’s record label in DC, starting checking in models for a modeling call he was having without anyone asking me to, so they brought me into the label. Couple years back I went behind the staples center at the BET Awards in LA and started helping the staff with no credentials, no sign up, nothing and that landing me doing working for Beyonce, Future, Kendrick Lamar, Bryson Tiller, Janelle Monae, and more for the night lol
QUESTION: What aspect of the music making process excites you most, and what aspect discourages you the most?
JB Magix: What excites me is that with music I have a voice and platform that gives me the ability to affect people’s lives in a positive way and simultaneously build a legacy for my family.. nothing discourages me but what I don’t like seeing is the exploitation of our people in music, media, the demonization of “Black People” in the media and music serves as a cornerstone for fabricated census statistics on crime, misrepresentation of our excellence constantly and under handed congratulations at our achievements with superficial awards.. we don’t get the respect we deserve for creating advanced civilizations and art forms.. that assisted in building the ones American Society enjoys today.. They like “Black Music” but there is a lack of respect for “Black People”
QUESTION: Where do you see yourself and your music in 10 years?
JB Magix: I see an Empire.. of new artists, young artists, a community of creatives that are respected and revered for their achievements in mainstream cultural society… all of the arts included.
QUESTION: What advice would you give to other up and coming artists or people looking to break into the music industry?
JB Magix: Have a plan, don’t be afraid to invest in yourself, no risk no reward, and understand what “ROI” return on investment means. Build a community, there is no I in TEAM, trust the process, get mentorship, find people that can help your weaknesses, capitalize on your strengths don’t compromise your values and morals for a check or opportunity. Innerstand that you are what you say your are.. you’re already a superstar all you have to do make sure people know.
QUESTION: Is there anything else you would like people to know about you or your music?
JB Magix: Just listen to it, follow me, ask yourself questions then ask me some.. and I will kindly get back to you at my earliest convenience lol
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Exclusive | Lona Talks the Release of His Upcoming Album '346'
Houston rapper, Lona, talks the release of his upcoming album 346! Check out the exclusive interview here!
We talked with emerging Houston, Texas rapper, Lona, in an exclusive interview! Just at the age of 21, he is barely scraping the surface of reaching his potential! Lona has gained support through consistent releases on his SoundCloud page, where he is best known for his songs "Have U", "Let U Tell It", and "Real Luv". He is gearing up to release a new album titled 346 later this month! This is an artist you will want to be on the lookout for in the near future!
We talked with Lona in an exclusive interview, check it out below!
Question: How long have you been making music and how did you get started?
Lona: I’ve been making music for about 5 years now. Music has always been something I loved, from being in band to writing songs as a kid but I didn’t start taking it seriously until I started rapping. I used to play basketball and after an injury, I was forced to find another passion. It was a rough time in my life, so I started writing songs to express how I felt and I fell in love with it.
Question: Musically, what are your biggest influences and who are your favorite musicians?
Lona: I could go on forever about artists who have influenced me, because I love so many different kinds of music and I’m a fan of a lot of artists but Tupac, Drake, J. Cole, Kendrick Lamar, Kanye West, and Brent Faiyaz to name a few.
Question: What musician would you most like to collaborate with and why?
Lona: Right now, I would say Drake just because everything he touches is gold and I’ve been a fan since I was like 12 years old so it’d mean a lot to me. Not to mention, he’s crazy talented so I feel like we could make some really dope music together.
Question: What do you feel is your best song you've ever released and why?
Lona: Honestly, I love all my songs but I feel like my best is yet to come. Real Luv is an important song for me though because I feel like that’s when I figured out how to say more with less.
Question: What motivates you and how do you define success?
Lona: I’m motivated by wanting to outdo myself just from a desire to be great, wanting to be able to take care of my family, and being counted out. I would define success as being financially comfortable and stable, buying my mom a house, putting my brother through school, just living out dreams that seemed distant as a kid. I just want to be able to share my art with the world and for people to be able to relate and connect, not all the materialistic shit.
Question: How do you generate new ideas?
Lona: I get ideas from everywhere and everything, so it would be hard to narrow it down to one method but as far as albums go I’ll duck off to look at what’s going on around me or in my life, do some self-reflection and that usually gets things going.
Question: How do you describe your music to people?
Lona: I just let the music speak for itself. I’m a man of few words by choice and I consider myself versatile when it comes to music so I just make whatever I feel at the time. My new project is definitely for driving, late nights, thinking, friends and relationships though. It’s a time piece of where I’m at right now, something people can live to.
Question: Do you believe there is a formula to being a successful artist?
Lona: I do but I feel like every artist has to figure out what that formula is for them. Every artist is different so everything doesn’t work for everybody.
Question: Who is your greatest inspiration?
Lona: So it’s like a 3 way tie. Tupac has always been like a ghost I’m chasing. To finish what he started and just how infectious he was to culture. Then I have to say Drake because he’s been the guy for our time and growing up his music helped me through a lot. I have to also say J. Cole for the same reason as Drake and I can relate to both.
Question: In your opinion who is the most influential and successful artist in your genre today and why?
Lona: Kanye and Drake for obvious reasons, I just feel like they have the ability to connect with people and create soundscapes that a lot of artists can’t which is why I hold them as standards for the level I want to reach.
Question: Which emotion more than any other, currently dominates your music? Joy, sadness, anger or passion etc. , and why?
Lona: I would say sadness, but it’s subtle. I don’t try to make people sad listening to the music but I feel like my music can be dark even though it feels good. And that’s just because I’ve had more of that in my life than anything but people deal with it so it’s important to talk about. Anger and passion also show up pretty often.
Lona - “Charge it 2 the Game” Music Video
Question: What sacrifices have you had to make, to make your dream a reality?
Lona: I’ve had to sacrifice a lot, from friendships to love to family time but I know it’s all going to pay off.
Question: What aspect of the music making process excites you most, and what aspect discourages you the most?
Lona: The parts that excite me are telling my story in a creative way and seeing people connecting with it because that’s what I do it for at the end of the day. Music is therapeutic. And the most discouraging part I would say is just not knowing yet if all the work you put in is for nothing or if it’s truly appreciated.
Question: Where do you see yourself and your music in 10 years?
Lona: In 10 years I want to be on top of the game, 6/7 albums in, God-willing a few Grammys and focusing on pushing my own artists, writing films/shows, fashion, and acting. I don’t want to be pushing 40 still only making money off rap. And I want to be giving back to Houston, helping rebuild schools and improving communities.
Question: What advice would you give to other up and coming artists or people looking to break into the music industry?
Lona: I’d say to just to be 100% yourself and don’t be easily swayed. That’s probably the most important thing and I don’t feel like I’m in a position yet to just be giving out advice on how to make it. But I would say find a sound you like, study the legends and as long as you have talent and support there’s nothing you can’t do. But it won’t be easy and you can’t trust everyone, I will say that.
Question: Is there anything else you would like people to know about you or your music?
Lona: I just want people to know that it’s okay to feel, closing yourself off from emotions is just as bad as being in pain and that’s what I want my music to do. I want it to make people feel something while they’re listening. And my project 346 is dropping this month and I hope they take time to listen, sit with it, and unpack what I’m saying. Listen to it in your room at night or on a road trip or driving through your city. Hopefully everyone loves it like I do and the story I’m telling resonates.
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Exclusive | WAASIKeso is Hip-Hop's Next Great Rap Duo
WAASIKeso is a dynamic hip hop group with lyrical talent that gives you hope for the future of rap! We talked with this Florida rap duo in an exclusive interview! Check it out here!
We talked with Florida rap duo, WaasiKeso, in an exclusive interview! Jiggy Keso and WAASI Shade make up this dynamic lyrical duo! Keso is originally From Queens, New York and WAASI Shade hails from Carol City, Florida otherwise known as Miami Gardens. Keso left New York to attend Florida Atlantic University where the group came together." I enjoy making music and going different places. I want to see as much as I can from this world. I never like to be in one spot or doing the same thing for too long" says Keso. WAASI Shade recently graduated from Florida Atlantic University with a Bachelor’s in communication and besides writing and recording music, his hobbies include basketball, football and inner city youth outreach.
In a hip hop culture today where flows and style are ever changing, WASSIKeso brings an authentic approach to their music through their lyrics! Listening to their music, you can feel the passion and truth that this duo poors into their songs and it won't be long before you're hearing about this group on a regular basis!
WAASIKeso - “NAME” (Music Video)
We talked with WAASIKeso in an exclusive interview, check it out below!
Question: How long have you been making music and how did you get started?
WAASI Shade: I’ve been making music since I was about 12 years old, and I got started by stealing one of those school microphones from one of my classes. I took it home and download this recording program that I can’t remember the name of right now. I used to record in my crib with all of my homies, I believe some of the songs are still on my myspace.
Jiggy Keso: I’ve been writing music as long as I can remember. Since a young kid I would remix songs from commercials and eventually started writing to other famous artist’s beats. I learned to make beats in eleventh grade and started recording around 2015 after my uncle died. After his death I vowed to live out the best life I could.
Question: Musically, what are your biggest influences and who are your favorite musicians?
WAASI Shade: My biggest influences musically are Lauryn Hill, Tupac and old Lil Wayne. Reason being is they all played a huge role and my upbringing and represent different personalities that I have in myself. My favorite musicians at the moment are Terrance Martin, Daniel Caesar, Kendrick Lamar, J. Cole, SZA & The Sounds of Blackness.
Jiggy Keso: My biggest influence in terms of producing and overall musical intelligence is Kanye West. Lyrically I take a lot from Lil Wayne and Eminem. I like wordplay and I love using punchlines and interchanging phonetics within my verses. Within a verse I try to see how many flows I can fit in.
Question: What musician would you most like to collaborate with and why?
WAASI Shade: The artist that I would love to collaborate with is J. Cole, I feel like I would be able to feed off of the vibe that he would bring into the studio and the discussions we would have before we even record.
Jiggy Keso: I feel like I could make some dope music with Jhene Aiko. I like soft vibes and her tone when she makes her music is cool. She doesn’t hold her talent back and she always has different vibes between songs.
Question: What do you feel is your best song you've ever released and why?
WAASI Shade: The best song that I feel that I released as a solo artist is this song called “pages” off of my first project ever. Reason being is because of the honesty that I displayed and the way it flowed. Production wise it was trash but I didn’t care about all of that at that time. Ever since we made WAASIKeso our best song that we have released in my opinion is “Shawty’s Interlude”. I love the vibe of that song and the topic that we covered, which is “situationships”.
Jiggy Keso: My best song to me is Kick Back. It isn’t the best produced song that I have ever made but I love the vibe. It is an early song when I was really rough around the edges in terms of what I rapped about and how I sounded on the mic. But it definitely embodies the type of vibes that I love to listen to.
Question: What motivates you and how do you define success?
WAASI Shade: What motivates me is the vison that I have created for myself, which includes inspiring inner city youth through creative outlets such as music. Also I find motivation from my Lil Brother who I want to have a better life than I did growing up because we live in a drug and crime polluted area. I define success as doing something that you love and inspires you to get up every day without the thought that you are wasting your time, plus it gives you the opportunity to continue growing in your respective field of success.
Jiggy Keso: My motivation is my family. And I also love to be someone who always has something going on. I don’t ever want to be in the same place doing the same thing forever. So I work to stay ahead of that. I define success by how happy I am doing what I do and how it can support me and those around me.
Question: How do you generate new ideas?
WAASI Shade: It’s all about conversations and experience when it comes to generating new ideas for me. I believe that ideas are transferred through the day to experiences of life and allowing other people express their perspectives and thoughts to help your creative process.
Jiggy Keso: I generate new ideas by chilling around creatives like myself. Deven and I spend a lot of time around people who have different ways of thinking and it pushes us to expand how we see things.
Question: How do you describe your music to people?
WAASI Shade: I would describe our music as real and relatable because we are vulnerable with things such as relationships, depression, our personality and what we think. One song might feel like a nighttime ride by yourself, the next might feel like a summer day drive to the get some food with the homies. We try to capture different with every song.
Jiggy Keso: I describe my music as really chill. I like low tones and hard bass so I try to have those vibes in my music as well. Even if im on a feature I try to make my part a little different whether its messing with the pitch or adding a deep voice behind my verse.
Question: Do you believe there is a formula to being a successful artist?
WAASI Shade: Nope! We’ve seen a variety of ways towards success with artist, music knows no bounds. It’s an energy with no structure so you never know what type of sound might take off next.
Jiggy Keso: Not really. I think you have to find a fan base and stick to them. Just show love to who shows love to you and people will support you for the most part.
Question: Who is your greatest inspiration?
WAASI Shade: My Grandma, the strength that she has showed raising our whole family and the sacrifice she has made for us is something that can’t be matched.
Jiggy Keso: My mom and dad. Nothing phases them it seems and they always let me know that they got me. I try to emulate them when Im out in public.
WAASIKeso - “Soul Food”
Question: In your opinion who is the most influential and successful artist in your genre today and why?
WAASI Shade: The most influential artist in today’s genre is Kanye West, regardless of whatever comes out of his mouth, it goes without question that he sound carries weight in the industry. The most successful artist to me is J. Cole because he has gotten to a position where his artistry is respected, yet he controls and creates every project that he puts out. He has full on creative freedom to do what he pleases.
Jiggy Keso: I would have to say it’s a tie between Drake, Kendrick Lamar, and J Cole. They seem to shut the industry down when they drop any new music and people are always aligned with one of those three.
Question: Which emotion more than any other, currently dominates your music? Joy, sadness, anger or passion etc. , and why?
WAASI Shade: Passion by far, I move off of passion and when you can hear the passion in somebody within their songs, it touches you in a different way. You ever listen to Fantasia and be like “damn, I feel that” that’s the feeling that dominates the music I listen to.
Jiggy Keso: Ambition and reflection. Ive been through a lot mentally as has Waasi and we try to let people know that its going to be ok. You got to keep pushing forward when life hits you.
Question: What sacrifices have you had to make, to make your dream a reality?
WAASI Shade: Well me and Keso made a sacrifice by coming together and leaving our solo ambitions to the side in order to make better music together. We could have let our pride get the best of us and continue our Solo Careers but we understand that our chemistry together in something that can take us far.
Jiggy Keso: My sanity. Temporarily. I was in a really dark place for a while and I had to obsess over a certain dream night in and night out. I had to indulge myself into fantasies that I created to keep me at a stable state for a while.
WAASIKeso - “Lights”
Question: What aspect of the music making process excites you most, and what aspect discourages you the most?
WAASI Shade: When I finally release a project or a song and receive positive reactions from the people that listen. They would text me, call me, or find me person to tell me how much they love our music. It lets me know that we are going in the right direction and that people are excited to hear our music.
Jiggy Keso: Im always excited to record a track. I love rapping over a beat and hearing it back and editing. The possibilities are endless and you get to exercise your creativity.
Question: Where do you see yourself and your music in 10 years?
WAASI Shade: I see us touring across the world not only performing music but helping urban communities with every stop that we make. Our music will touch millions of people in a positive way.
Jiggy Keso: Owning and successfully operating a record label.
Question: What advice would you give to other up and coming artists or people looking to break into the music industry?
WAASI Shade: Patience is Key! But having patience doesn’t mean sit on your ass and wait for an opportunity, you have to go out and work until you create multiple opportunities for yourself.
Jiggy Keso: Love the competition. Don’t beef with any other artists around your city. Work with them. Work together and put your city on. There’s enough money for everybody.
Question: Is there anything else you would like people to know about you or your music?
WAASI Shade: Our Music will get to your ears somehow, someway. Plus we are working on more music so stay tuned! WAASIKeso is here to stay, Believe That!!
Jiggy Keso: That it will always improve. The End.
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Exclusive | R&B Newcomer Damar Jackson is Putting on for Louisiana
R&B newcomer Damar Jackson is a rising star out of Louisiana! We talked with this hot new artist in an exclusive interview! Check it out here!
R&B newcomer Damar Jackson is a star. The talented singer out of DeRidder, Louisiana has an impressive confidence that makes it clear he knows exactly where he belongs. As a young prodigy who began playing the drums and keys at his church at the age of 9, Jackson stood in awe of great vocal performances as far back as he can remember, watching greats like Prince and Michael Jackson. His mother, also a singer in the church, fully nurtured his talent, enrolling him in music lessons as soon as she discovered her son’s innate talent.
By the time he was in high school, Damar knew exactly where he was headed; the only question was how. “When I was in high school, if you wanted to get money you were either selling candy, selling drugs or selling mixtapes,” he recalls. “So I had this song I wrote with my boy. And I figured out how to record it on my keyboard and put that one song on blank CDs.”
A band scholarship would lead him to the University of Louisiana at Monroe, and while there, Damar continued to create opportunities to promote his music all while honing his craft. “The whole time I was in school, I was creating my sound,” he says. “So I turned my room into a recording studio.” He booked and promoted his own shows, which would lead to opportunities to open for artists like Bobby V, Day 26, and Ludacris.
As he prepared for graduation as a Mass Communications major, a chance Twitter encounter lead him to an internship with Def Jam Record’s Atlanta office. His intern days were not without their share of challenges as Damar recalls sleeping in his car after events to make sure he made it to work on time. Damar continued to perfect his craft as a songwriter and producer, contributing to K-Camp’s success with songs like the hit single “Comfortable.”
His debut single “ Crazy, ” in which he revisits the last days of the relationship that sustained him during his early years in Atlanta, is an emotional rollercoaster both musically and lyrically. “We got to a point where she saw the success coming,” he explains, “but even though I thought we had been preparing for the late nights and work trips, it started driving her crazy.” As he puts the finishing touches on his debut project, from which the single is drawn, Damar promises more of the same “I be trying to tell both sides of everything. There’s a lot that comes with the decision to choose to take it there with a woman that you don’t plan on marrying. But a lot of guys aren’t honest about the consequences, not just what you’re doing to her, but how it affects you too.”
With his debut project nearly ready to hit the public, Damar Jackson is set to make his mark on the music industry as a singer, songwriter, and producer.
Damar Jackson - No Protection ft. Kash Doll (Music Video)
We talked with Damar Jackson in an exclusive interview, check it out below!
Question: How long have you been making music and how did you get started?
Jackson: For 8 years and I got started playing the drums. I discovered my gifts early and kept sharpening my tools.
Question: Musically, what are your biggest influences and who are your favorite musicians?
Jackson: R Kelly, Ryan Leslie, Static Major, T Pain, Usher and more and every artist that made an impact in the game I studied and have been influenced by.
Question: What musician would you most like to collaborate with and why?
Jackson: Kanye West and I think he might inspire me to create something different if we get in the lab.
Question: What do you feel is your best song you've ever released and why?
Jackson: I don’t have best song yet, I’m still growing with the music but my best project so far is Unfaithful.
Question: What motivates you and how do you define success?
Jackson: My gifts motivate me, and everyone that’s depending on me. Success is defined by your goals. Being happy with your life and decisions.
Question: How do you generate new ideas?
Jackson: Always brainstorming and being a forward thinker.
Question: How do you describe your music to people?
Jackson: ratchet, passionate, raw, soulful
Question: Do you believe there is a formula to being a successful artist?
Jackson: there’s no formula but there are some basic principles you should know and practice
Question: Who is your greatest inspiration?
Jackson: God
Question: In your opinion who is the most influential and successful artist in your genre today and why?
Jackson: Chris Brown, he’s still out here cutting up. Making hits, clothing line, movies etc. salute CB
Question: Which emotion more than any other, currently dominates your music? Joy, sadness, anger or passion etc. , and why?
Jackson: passion, it’s a real story.
Question: What sacrifices have you had to make, to make your dream a reality?
Jackson: Too many to name, going broke, missing moments with family, losing sleep, working desperately but now working out of confidence.
Question: What aspect of the music making process excites you most, and what aspect discourages you the most?
Jackson: Nothing discounting me because I love the whole process. I’m a real artist so I make the best, mix it, pull up pro tools, record and mix it and upload it to iTunes.
Question: Where do You see yourself and your music in 10 years?
Jackson: One of the biggest icons in the world.
Question: What advice would you give to other up and coming artists or people looking to break into the music industry?
Jackson: Don’t stop grinding and connect the dots. Stay prayed up. Make the right sacrifices and believe in yourself no matter who doesn’t support you.