Nasteha and Nuni Yusuf are two remarkable sisters whose journey from immigrants and civil war survivors to influential fashion entrepreneurs is beyond inspirational. Their story is one that redefines the boundaries of what it means to be an influencer, and it all began with a deep-seated connection to fashion that helped them strengthen their sisterly bond during their formative years.

The Yusufs, Nasteha, and Nuni originally hail from Somalia, but their family's escape from the civil war led them to spend their early years in a Kenyan refugee camp. This challenging start in life created a determination and resilience within them. Today, they've transformed their passion for fashion into a safe space for like-minded women, celebrating their diverse backgrounds and shared aspirations.

Yusuf Sisters — Photo Credit: ***Harpers Baazar***

Their journey into the world of fashion and social media, spearheaded by their brand The Yusufs, showcases their creativity, personal growth, and a unique global perspective on style, beauty, travel, and motherhood. This platform isn't just about aesthetics; it's about inspiring young women worldwide who have faced early disadvantages, much like Nasteha and Nuni did.

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From their Instagram feed, characterized by its aesthetics, to their TikTok account, @theyusufs, where they explore thrifting and exhibit a distinctive style, the Yusuf sisters are continually discovering new fashion treasures. Now based in Columbus, Ohio, they've tapped into the art of styling clothing, not just wearing it. Their distinctive flair has accumulated recognition in leading fashion publications like Vogue and Elle USA, leaving an unforgettable mark on the industry.

@theyusufs GRWM for a Girls Night Out wearing @spanx leather-like // Fall staple pieces that offer both style & support #spanxpartner #spanxstyle ♬ Meteorite - tobi lou & FARADA

While they thrive in fashion and beauty, the Yusuf sisters also spotlight other experiences that make being a woman beautiful through their brand, from the beauty of motherhood to their travel experiences that come with valuable tips for dressing in all weather conditions. Their sisterhood bond radiates a captivating energy that the fashion industry can't help but adore.

The sisters' journey into entrepreneurship began with the creation of a space where they and others with similar stories could thrive. Today, as successful entrepreneurs, they own a multi-use, affordable studio space in Ohio called The Millennial Suite. This business venture empowers creatives to explore their innovative potential. In addition to The Millennial Suite, they also operate an online jewelry shop called YCOLLECTIONS.

Photo Credit: ***The Millennial Suite / Instagram***

The Yusuf sisters, Nasteha and Nuni, are true game-changers, offering inspiration and empowerment in the beauty and fashion industry. We eagerly anticipate their future endeavors as they continue to expand their stories and enlighten women from all walks of life.

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