Lona Talks '346' Album Release
By: Omar Cook
Houston Rapper, Lona dropped a hot new album titled, 346! This rising artist continues to show his versatility with this 14 track project that is a must listen. Lona also has some other dope projects with Moment’s Notice EP, God Bless The Child, and YoungGiftedSoul.
We talked with Lona in an exclusive interview, check it out below!
Question: What was your inspiration for the title of this project?
Lona: Well 346 is the newest area code in Houston and when it came out a lot of people weren’t feeling it. So I flipped it as a metaphor for me as an artist, being the new Houston and how people haven’t really shown me a lot of love either. I was also seeing the number everywhere like I’d be up late writing these songs, look over at the clock, and it’d be 3:46 and I’m big believer in signs so it all felt right.
Question: What do you want people to gather from listening to your album?
Lona: I want people to really take away that it’s okay to feel and be vulnerable and also that you don’t have to fit in. In fact, if you don’t there’s probably something bigger in the works for you. But I’m really telling a story though, the album is built on a concept. The album starts with me getting into an argument with my girl and I go on a drive to clear my head and the songs are feelings and thoughts I have riding around. I don’t want to give it all away but I want people to listen with that in mind. I also tried to truly capture where I’ve been at in my life the past 2 years. It’s a lot of layers so I just want them to sit with and digest it.
Question: What do you feel is a song that people MUST listen to on this album?
Lona: 20/20 Hindsight. Just because of how musical it is, it’s an experience. Plus the message of the song is important for everyone to hear. I feel like in this fast-pace world we live in we’re always looking ahead or feel like we have all the answers and the song is admitting you don’t have them and that you miss out on things right in front of you everyday because we fail to live in the present.
Question: How did you generate ideas for the songs on this album?
Lona: They all just kind of came to me over time naturally. I watched a lot of 90’s black love movies, some classic noirs, sci-fi movies, black sitcoms. I listened to a lot of R&B music from the 90’s and early 2000’s. I also just watched how we live today through social media. Plus life was putting me through things that forced me to grow and look at stuff differently so I had a lot to say personally cause I’m an introvert. I was really isolated so it all came out on wax.
Question: Is there anything else you want people to know about your music and this project?
Lona: I want them to know I put a lot of time into this album and it’s a really honest body of work. I just hope they can relate to it and enjoy it. Maybe some of the game, or hidden gems help someone feel like they’re not alone but I just really hope it connects with people and that they come back for more.
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