MDRA Talks Growing the Toronto Music Scene & Marketing Yourself as an Indie Artist
By: Omar Cook
Toronto, CA — Toronto's rising star MDRA steps into the spotlight on the latest episode of “Who’s Hot? Exclusive” where she dives into her musical journey and the influences that have shaped her unique sound. With inspirations ranging from the iconic Drake to the soulful Erykah Badu, MDRA discusses how these artists have impacted her approach to music, blending genres to create something truly her own.
Starting as a songwriter who penned tracks solely for personal expression, MDRA shares how she transitioned into a serious music career, emphasizing the leap from private creativity to public acclaim. She stresses the importance of marketing for indie artists—navigating the complexities of self-promotion and brand building in a digital age.
MDRA also highlights the crucial role of a supportive team, noting how vital collaboration and professional guidance have been in her growth as an artist. She expresses her aspirations to connect with broader audiences, particularly emphasizing her desire to perform in New York and expand her fanbase in the U.S.
With new EPs on the horizon, MDRA is not just working on her own career but is also dedicated to enhancing the Toronto music scene. She offers valuable insights and inspiration for up-and-coming artists, encouraging them to stay authentic and persistent in pursuing their musical aspirations.
This episode of "Who’s Hot? Exclusive" not only sheds light on MDRA's artistic process and career strategy but also serves as a motivational guide for other artists navigating the intricate path of the music industry.
Check out the full episode hosted by Omar Cook.