ASAP Rocky Stars In Fenty Skin Campaign For Lux Balm

 

Rihanna and ASAP Rocky pose for the new Fenty campaign.

Photo Credit: Fenty Skin

By: Sharmaine Johnson

We all wish for a partner who supports us like ASAP Rocky supports Rihanna. From the beginning, he has been Rihanna’s biggest fan and took his support to the next level by starring in the latest Fenty Skin campaign for the new 'Lux Balm.' The collaboration is very fitting for obvious reasons as Rocky is known to be that ‘pretty muthaf*cka’ with manicured nails, perfect skin, white teeth, and stylish clothes.

The news broke earlier this afternoon (January 4th, 2024) after the Fashion Killa rapper appeared in a promotional reel on both Fenty Skin and Fenty Beauty’s Instagram pages.

The new addition to the Fenty Skin family is a Barbados Cherry lip balm that promises to 'bring dry lips back to life with instant hydration.' The promotional reel also features ASAP’s single 'RIOT,' where he flexes about the collaboration with his queen.

Photo Credit: FentyBeauty.Com

In recent interviews, both Rihanna and ASAP have been asked about their collaborations. They express confidence that anything they touch together turns into magic. During Rocky’s Puma x F1 launch last November, he sat down with Complex and said, 'I think we do a real great job at collaborating and making children. I think that's our best creation so far.'

Rihanna, at the launch party for her Puma collaboration in December 2023, told Complex, 'It’s a no-brainer. We're literally a house full of creatives, and it doesn’t matter what aspect that is from.' She passionately shared how they always contribute ideas to each other's concepts.’

Excitingly, it seems we can anticipate more collaborations from the couple beyond their family ventures! Prepare to embrace the magic of their first collaboration in business. Fenty Skin’s new Lux Balm is available now for $16 on FentyBeauty.com. Shop now!


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